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44 Posts
I have tried to buy several "hot" cars in their first year of production. I tried getting a Honda S2000 when they came out. The dealers were gouging left and right. One dealer had the balls to ask $50,000.
I also more recently tried to buy a Mustang GT. Again the dealers all wanted premiums. Most were around $3,000. So just on principle I refused to buy one.
I really believed when I started calling around on the Solstice that the dealers would be asking for big premiums over MSRP. So far I've probably called 15 dealers. Of the 15 dealers 13 said they would sell it at MSRP. 1 said they wanted a $1,000 premium. 1 said they believed they could get under MSRP.
One of the dealers told me that it came down from Pontiac that they better not sell for more than MSRP. The implication being that there would be some sort of penalty (reduced allocations, more audits, etc). This is technically illegal for Pontiac to do, but my guess is that they must have threatened the dealers somehow. I can't believe that they aren't trying to take advantage of the situation like the Honda and Ford dealers have done.
So be sure to thank your dealers for being sooooo cool about the pricing!
I also more recently tried to buy a Mustang GT. Again the dealers all wanted premiums. Most were around $3,000. So just on principle I refused to buy one.
I really believed when I started calling around on the Solstice that the dealers would be asking for big premiums over MSRP. So far I've probably called 15 dealers. Of the 15 dealers 13 said they would sell it at MSRP. 1 said they wanted a $1,000 premium. 1 said they believed they could get under MSRP.
One of the dealers told me that it came down from Pontiac that they better not sell for more than MSRP. The implication being that there would be some sort of penalty (reduced allocations, more audits, etc). This is technically illegal for Pontiac to do, but my guess is that they must have threatened the dealers somehow. I can't believe that they aren't trying to take advantage of the situation like the Honda and Ford dealers have done.
So be sure to thank your dealers for being sooooo cool about the pricing!