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Solstice hitting the airwaves again ;)
http://www.brandweek.com/brandweek/features/feature_display.jsp?vnu_content_id=1000912275

The Biz: Pontiac Hot For Maxim 100; Kodak's Disneyland Exposure
May 09, 2005

PONTIAC, Garnier, Captain Morgan, Diet Sprite Zero and Tag Heuer will sponsor Maxim's sixth annual Hot 100, which is busting out as a two-week event dedicated to up-and-coming female entertainers.

This year, Maxim will hold a Hot 100 party in Los Angeles on May 12, and also on the May 9 episode of NBC's Las Vegas, which will stage the gala at its fictitious Montecito Hotel. A VH1 special will reveal the list on May 22.

"This was conceived when Maxim was in its infancy to help get sampling," said Andy Clerkson, editorial director of Dennis Publishing. "It's become quite an entity, and has even been used as a casting bible."

Pontiac is sponsoring the entire program, from creating dedicated ads for the special issue to shooting commercials for the VH1 show. The brand will debut the Solstice two-seater convertible at the party, and in a Web contest, give one away to the person with the best pickup line. Rachel Perry, host of the VH1 special, will announce the winner on June 21 in Times Square. Garnier will promote men's styling lines and run a pre-bash salon with Fred Segal Beauty in L.A. Captain Morgan will hype upscale rum brand Tattoo.
 

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The brand will debut the Solstice two-seater convertible at the party, and in a Web contest, give one away to the person with the best pickup line.
Okay guys, start practicing your pick-up lines, it could get you a new Solstice! :lol:
 

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:banghead: This marketing stunt sounds almost as bad as giving away 276 G6's on Oprah's show! At least they are only giving one car away and not a fleet of them!
 

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If you were a phaser, I'd set you on stunning!

Okay, maybe I'm too much of a nerd :)
 

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Are those mirror pants? Cuz I can see myself in 'em!
 

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"I got one of the EOP Solstices, wanna take a ride?"

or

"Hey Baby, you are the only thing I have seen that is sexier than my Solstice."
 

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Anyone notice the date of the giveaway......JUNE 21! Maybe it will come out of our EOP batch in time for you guessed it ...the summer solstice. O to dream, to dream. :willy: :yesnod: :)
 

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If you were a Solstice and I were a piston, and I go up and down all night :)
 

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Just saw commercial of Sostice on Las Vegas show

Was not that empressed at their marketing of the Solstice.Not much content
at all.What did all you think of Pontiacs commercial?
 

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I saw that product placement commercial. Looked like a deep sol was sitting on the casino floor and John Lovetts says something to a woman about wanting to show her "the beautiful Pontiac Solstice." It lasted about 1-2 minutes. Very subtle product placement visually, but he got in the compliment and mentioned the car's full name very clearly.
 

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To read this potentially offensive pickup line (PG-13 for implied sexual comedy, no nudity or offensive language),

Use your mouse to highlight

FROM HERE

"Hey baby! Noticed someone took your seat..."

<wipe face>

"...lemme clear a place for you to sit..."

TO HERE:

If you are easily offended, please do not look at it. :yesnod:

Please DO NOT QUOTE THIS POST :thumbs:
 

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"I'm sorry, I suffer from amnesia. Do I come here often?"
(actually a great humorous icebreaker).

Or

<pat self all over>
"Excuse me, but I seem to have lost a $100 bill somewhere on myself."
 

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How about, "Since I've got my Solstice with me, now's your rare chance to ask a guy to 'drop your top'!" :rolleyes:

I've been married along time, you can tell! :lol:
 

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"Excuse me. I was sitting here earlier. Did you see if I left my keys laying around. I was getting bored with this place and thought it was a great night for a drive with the top down. Oh, here they are. Hey, would you like to go too?????" :devil:
 
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